Holistic care for hair & skin,
empowering people and protecting the planet.
Driven by the Barcelona spirit and design
Our vision has allowed us to become Spain’s first fully professional cosmetics company, serving a third of Spanish salons and thousands of customers.
Family business with over 50 years of dedication
Born in 1967, we are a family’run business, dedicated to the professional cosmetics channel. We are the leading spanish company in the hair segment.
Committed to professionals
Fully focused on the professionals, we offer hair & skincare products that elevate their business and are sold exclusevely to them. As partners, we empower their growth with the best tools, education, and sustainable solutions.
Care for hair & skin
We care for every strand of hair, every inch of skin, and every professional who trusts us to deliver. Our skincare expertise allows us to keep innovating in hair & scalp solutions.
Innovation powered by nature and backed by science
Our products are 100% vegan, powered by clinically proven natural ingredients that are sourced from accredited providers as close to factory as possible.
Education designed by passionate professionals
Our hybrid learning allows us to reach professionals across the globe, with inspiration and education that elevate their craft & skills.
Under one roof: from research to manufacturing
With our own R&D team and manufacturing facitilies, we control every step of the process, ensuring end to end quality.
Beyond sustainability
Better beauty for everyone. We believe beauty thrives on meaning and its deep connection to the people we serve and the world we share.
Discover our haircare products
m.lab
Discover the complete hair workout that optimises hair performance at the cellular level to deliver younger hair for longer.
hop
High-performance hair care through bioscience based on algae to target the eight signs of hair and scalp wellness: Hydration · Nutrition · Balance · Strength · Colour protection · Frizz control · Volume · Shine
Under
The colouring cream with high-definition coverage and hybrid technology for an ultra-real, ultranatural colour boost without limits.
Discover our products for skincare
Arûde
Premium anti-ageing treatment for the most demanding skin. Arûde products comprehensively treat the skin ageing process by providing an instant lift and reducing wrinkles.
Body Treat
A complete range of professional body treatments that help to improve the quality of the skin on the body to feel better about yourself. Because looking and feeling better makes you happier.
Sunage
A range of sun protection products with UV filters that are safe for the ocean and the innovative active ingredient Blue Oleactif® that effectively protects against the harmful effects of the sun and the environment around us.
Skin Expert
Scienced-based cosmeceuticals. Skin Expert offers a set of cosmeceutical treatments formulated with pure active ingredients at very high concentrations which deliver fast and effective results.